Friday, February 22, 2013
There’s a new sheriff in the quick-service restaurant business, and he wields some mighty tasty chicken fingers.
Baton Rouge-based Raising Cane’s Chicken Fingers has earned the distinction of No. 1 Quick Service Restaurant Chain in the nation for 2012, according to the authoritative Sandelman & Associates Quick-Track study. In addition to scoring top overall honors, Cane’s earned six additional first-place awards.
“I couldn’t be more proud of our crewmembers for the incredible work they have done for so many years to earn us this amazing recognition,” said Ian Vaughn, Raising Cane’s chief operating officer, fry cook and cashier. “What’s even more rewarding is knowing that this recognition is coming from our customers. We will continue to strive hard every day to exceed their expectations, just as they deserve.”
Known for its “One Love” – quality chicken finger meals – Raising Cane’s is one of the nation’s fastest-growing restaurants. It is widely recognized as an industry leader in customer service and is distinguished by its generous support of the communities it serves.
For the past 25 years, Sandelman & Associates has released its much-anticipated Quick-Track Awards of Excellence, honoring the top-ranked restaurant chains in several different categories. The 2012 awards are based on surveys of more than 110,000 quick-service restaurant customers covering 1.4 million fast-food visits inover 90 U.S. media markets. Consumers are asked to provide feedback on 16 attributes of their dining experience.
This year, Raising Cane’s was rated the No. 1 Quick Service Restaurant Chain in the country. In addition, Raising Cane’s racked up the following awards in the chicken chain category:
No,1 Overall Rating
No,1 Taste or Flavor of Food
No.1 Quality of Ingredients
No.1 Temperature of Food
No.1 Accuracy in Filling Orders
No.1 Convenience of Locations
According to the study, in 2012 fully 63 percent of Raising Cane’s customers rated their most recent visit “excellent” overall (rating of “5” on a 5-point scale).
“Our culture is built on the philosophy of working hard while having fun,” said Vaughn. “We take pride in serving our communities while delivering a great experience for our customers. This means serving a premium, consistent product. Our team is honored to see our hard work recognized by our valued customers.”